Tradition

AW 25/26 – Tradition

The AW25/26 Tradition Collection by Lena Hoschek is a celebration of heritage, craftsmanship, and timeless elegance. Inspired by the rich cultural roots of Austrian folk costume, each design combines traditional techniques with contemporary sophistication. Luxurious materials, intricate detailing, and feminine silhouettes come together to honor the past while embracing the spirit of modern womanhood.

SS 25 – Tradition

The SS25 Tradition Collection by Lena Hoschek captures the lightness of spring while honoring the beauty of Austrian craftsmanship. Delicate fabrics, floral patterns, and finely tailored silhouettes blend traditional elements with a fresh, contemporary touch. Each piece reflects a deep appreciation for heritage, femininity, and the art of handmade design – timelessly elegant and full of character.