The Vibrance Dress

The Vibrance silk midi dress in Fall Roses unites fluid silk with expressive floral romance. Crafted from 100% silk, it offers a soft, weightless drape and a lightweight feel. The design captivates with its painterly print and relaxed, unhurried character, and the composed botanical pattern lends the piece a quiet sophistication — making this floral silk midi dress an equally natural choice for daytime wear and occasion dressing.

The softly draped waterfall neckline shapes the bodice in a single elegant line, while slightly dropped shoulders and short sleeves lend the silhouette its ease. A fabric-covered belt in the matching print defines the waist with refined precision, creating a graceful balance between structure and softness. From the waist, the dress falls into a gently flowing midi skirt that moves naturally with the body, with practical side pockets preserving the clean line of the silhouette.

Made in Europe, the Vibrance silk midi dress reflects Lena Hoschek’s commitment to craftsmanship, pairing high-quality silk with thoughtful construction. Combining romantic detailing, a flattering silhouette, and a print of quiet vibrancy, the Vibrance dress embodies timeless elegance with a modern, feminine spirit.

With the 2026/27 autumn/winter collection, Lena Hoschek returns to what has always defined the house: European materials, disciplined tailoring and silhouettes formed through craft. Robust linen and soft wool meet velvet and fine checks, blending into a collection full of depth, warmth, and quiet strength.

The Styrian designer plays with contrasts: heritage meets clear lines, nostalgic elements meet modern precision. Tradition here is a vocabulary, not a boundary — the result is a collection that is both rooted and ready to move forward.

“What do we really need today?” – This question accompanies Lena Hoschek once again in the creative process. The answer remains clear: Timeless, valuable, feminine, empowering – fashion with soul and substance.

The Gretl Dress

The Gretl cotton midi dress reimagines dirndl-inspired elegance through exceptional craftsmanship and romantic detailing. Crafted from elaborately patterned cotton, it carries floral motifs and decorative trims in warm red, beige and natural tones. The harmonious palette lends the design richness and depth, giving this heritage-inspired midi dress a timeless character with contemporary sophistication.

A high stand collar and delicate button placket introduce a structured, classic element, while a contrasting inset panel and fine ribbon detailing add dimension and artisanal charm to the bodice. The tailored fit defines the waist with refined precision, creating a graceful balance between structure and softness. Short puff sleeves lend a playful, romantic touch, and the attached midi skirt is softly gathered for volume and fluid movement, with intricate ribbon inserts and decorative trims along the hem serving as a striking focal point.

The Gretl dress reflects Lena Hoschek’s commitment to craftsmanship, pairing patterned cotton with thoughtful construction and exceptional attention to detail. Combining romantic detailing, a flattering silhouette and a print rooted in heritage, the Gretl dress embodies timeless elegance with a modern, feminine spirit.